This is basically a marketing activity by Jus-Rol, the manufacturers of ready-made pastry, but this week is British Pie Week. Marketing ploy or not, we here at Xorg Inter-Galactic like pies and wish to encourage everyone to indulge themselves and make and eat more pies. I realise this may raise a quandary for people of a traditional fundamentalist Christian bent as today is the first day of Lent and you're supposed to be fasting and self-sacrificing and so forth. But there you go, you pays yer money and you takes yer choice.
Some people might be put off the idea of making pies because they suffer from pastry-anxiety. Well, there's no need to - you can buy pastry ready-made. You don't have to use Jus-Rol pastry, other brands are available.